Getupdated Internet Marketing has signed an agreement with one of Europe’s leading players for games on the Internet. The deal is worth approximately two million Swedish crowns and comprises marketing and advertising on the Internet.
Marketing of the games company will be via Getupdated’s proprietary solution for banner advertising. Through a banner network the company’s advertisements are placed on websites which give most effect. That is, on websites the client’s target group often visit.
- Traditionally banner advertising has only been about advertising on popular pages and then hoping the target group visits the page. With a banner network, advertising can be targeted directly to pages the target group really visits. In this way a banner network becomes the most cost-effective solution for advertising through banners, says Luar Buso at Getupdated.
The campaign, which is international and the first collaboration between the client and Getupdated, will be run during December and will generate revenues immediately for Getupdated. If the campaign is successful then the client plans to cooperate on further activities with Getupdated.
For more information:
Luar Buso, Getupdated + 46 (0)73 440 53 60
luar.buso@getupdated.com
Johan Kadar CEO Getupdated + 46 (0)70 8887 75 32
johan.kadar@getupdated.com